EFENDI, F. .; FAUZI, I. . Building brand awareness for local skincare brand glad2glow: The role of UGC, testimonials, and audience engagement on tiktok. International Journal of Applied Finance and Business Studies, [S. l.], v. 13, n. 4, p. 731–741, 2026. DOI: 10.35335/ijafibs.v13i4.468. Disponível em: https://www.ijafibs.pelnus.ac.id/index.php/ijafibs/article/view/468. Acesso em: 17 apr. 2026.